In this technology-meets-agriculture contest, one specially marked
wooden apple is hidden in an apple tree at 20 Vermont pick-your-own
apple orchards. Find a wooden apple and win an
Apple iPod, iPod Shuffle or iPad.
This good-natured promotion of Vermont’s working landscape, is in
partnership with Woodchuck® Hard Cider, Small Dog Electronics, Vermont
Tree Fruit Growers Association and the Vermont Agency of Agriculture.
The State of Vermont first launched this promotion in 2007 with hopes of
growing participation at Vermont pick-your-own orchards. Since the
launch, participation has been incredibly ‘fruitful’ across Vermont.
Vermont's nearly 4,000 acres of commercial apple orchards, produce
leading apple varieties: McIntosh, Cortland, Red Delicious and Empire.
In 1999, the Vermont legislature designated the apple as the state
fruit, and the apple pie as the state pie.
"Visiting Vermont's apple orchards is a family tradition and in true
Vermont fashion, the 'Apples to iPods' contest makes this fall event
even more fun," said Megan Smith, Vermont's Commissioner of Tourism and
Marketing. "Apple picking is the perfect way to experience Vermont's
gorgeous autumn landscape and participate in a festive and tasty
activity."
For a second year, the Vermont Department of Tourism is also helping
the Vermont Foodbank promote Pick for Your Neighbor, where visitors to
participating orchards can pick and purchase extra apples to donate to
the Foodbank. Last year, Pick for Your Neighbor made nearly 10,000
apples available to Vermonters in need.
“Pick for Your neighbor is a win for all involved,” Michelle Wallace,
Program Director at the Vermont Foodbank said. “Orchards see an
economic benefit from increased sales, the Foodbank has access to fresh,
local apples for distribution, and participants experience a great
Vermont tradition while helping their neighbors in need.”
For a list of participating orchards, please visit http://www.applestoipods.com and plan your trip at http://www.vermontvacation.com. Learn about "Pie chi" from this video with Shelburne Orchard's Nick Cowles.
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Friday, August 31, 2012
Vermont Dept. of Tourism Kicks Off Sixth Annual Apples to iPods Contest at 20 Apple Orchards
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